Visit San Antonio: In the News August 2022
The Communications Department recorded $827,627 in outer market earned media value from 32 outer market media placements logged in July, with the values and quantity still affected by the pandemic changes in media and travel. Coverage recorded for the month included Food & Wine, Travel + Leisure, Conde Nast Traveler, AFAR, Love Exploring, Hotels Above Par, Organic Spa, KEYE-TV (CBS Austin), KLTY-FM (DFW); Mexico’s Vive USA, Alan x El Mundo, Ale Dolores, Vidalturismo, Invertour, Ladevi; Canada’s Pax Nouvelles, Metropole, Open Jaw, Travel Press, CKVL-FM (Montreal), Travel Industry Today.
The top media coverage for July highlights our continuing push for summer family travel as well as for culture and culinary messaging. The month’s top clips also included stories resulting from our team’s participation in Travel Texas’ media mission to Canada.
Travel + Leisure – Hotels to Book for a Trip to San Antonio (also posted on Yahoo! News & MSN News)
- Earned media value – $442,819 (all coverage combined)
AFAR – Phil Collins Loves This Texas City, and You Will Too (also posted on MSN News)
- Earned media value – $156,721 (all coverage combined)
Love Exploring – Fascinating new museums to visit around the world (also posted on MSN News)
- Earned media value – $152,562 (all coverage combined)
Conde Nast Traveler – Where to Eat, Stay, and Play in San Antonio
- Earned media value – $12,384